Make it easy for the right patients to find you
Three clear packages. Each level builds on the one before it, so you’re never paying twice for the same work — just adding reach, treatments and support as you grow.
Solo Practice
From £3,000 setup + £1,250/month
Example based on Performance Partnership pricing.
Established Practice
From £5,500 setup + £1,750/month
Example based on Performance Partnership pricing.
Ambitious Growth
From £7,500 setup + £2,250/month
Example based on Performance Partnership pricing.
Solo, Established, Ambitious — each builds on the last
Start with a solid Solo Practice package, then layer on more treatments, locations, campaigns and support as your practice grows. No duplicate effort, no wasted spend.
Website & App
Solo Practice
- Modern website with up to 10 key pages
- App patients can save to their phone
- Online enquiry and booking forms
- Mobile-friendly and secure
Established Practice
Everything in Solo, plus:
- Around 20–25 pages (more treatments, team, gallery, reviews)
- Stronger treatment pages and social proof
- Multiple ways to enquire (phone, form, online consult)
Ambitious Growth
Everything in Established, plus:
- Group site with pages for each location and service
- Extra tools like fee guides and “Am I suitable?” style forms
- Room to add new sites and services as you grow
Make it easy for the right patients to find you
SEO & Local Search
Solo Practice
- Google Business Profile setup & management (1 location)
- Local pages for 1–2 key treatments
- Basic directory tidy-up
- Simple review request system
Established Practice
Everything in Solo, plus:
- Google Business Profile for up to 3 locations
- Local pages for all main treatments
- Regular work on local listings
- Review system by dentist and by site
Ambitious Growth
Everything in Established, plus:
- Structured content for services × locations
- Google Business Profile and listings for 3+ sites
- Ongoing content plan tied to growth targets
Advertising
Only once the basics are working
Solo Practice
- Small test campaigns on Google and Facebook/Instagram
- Simple retargeting to bring visitors back
- Clear budget guidance based on results
Established Practice
Everything in Solo, plus:
- Treatment-focused campaigns (e.g. Invisalign, implants)
- Room to increase ad spend once numbers look healthy
- Option to add simple video ads
Ambitious Growth
Everything in Established, plus:
- Multi-channel campaigns (Google, Facebook/Instagram, TikTok, YouTube)
- Separate plans and budgets by location and treatment
- Strong focus on cost per treatment start, not just clicks
Patient CRM & Follow-up
Solo Practice
- Simple patient CRM for new patients + 1–2 key treatments
- Tasks and reminders so leads aren’t forgotten
- Short email/SMS follow-up sequences
Established Practice
Everything in Solo, plus:
- Pipelines for all main treatments
- Where possible, basic link to your practice software
- Longer follow-up journeys (up to 6–18 months)
- Reactivation of old enquiries and “not yet ready” patients
Ambitious Growth
Everything in Established, plus:
- CRM running across all sites with a shared overview
- Automations tailored by treatment, site and patient type
- Clear reports showing which channels are bringing in revenue
Practice Support
Solo Practice
- Quarterly review call to look at results and next steps
- Sample of calls listened to each quarter with simple feedback
Established Practice
Everything in Solo, plus:
- Monthly growth call
- Help planning and running campaigns and open days
- Regular conversion-rate feedback for the reception team
Ambitious Growth
Everything in Established, plus:
- Dedicated time each month for your leadership/marketing team
- Quarterly training sessions for reception/TCO
- Detailed planning and follow-up for bigger campaigns and open days