🏆 Award-Winning Dental Websites for UK Dental Practices
High-performing, fully compliant dental websites with landing pages built to attract new patients, and increase clinic revenue.
We combine fast modern tech, cutting edge SEO and AI search practices, with UK dental compliance, to deliver delighted patients and keep you on the right side of GDC, CQC and GDPR rules.
Why Dental Practices Choose Us
Average 250% increase in leads within 6 months
215% increase in traffic within 3 months
43% increase in orthodontic enquiries
550% increase in Google reviews within 6 months
8 hours per week reduction in reception admin
GDPR-compliant patient data handling and privacy controls
Local SEO and Google Business Profile management
AI-powered on-site search and assistant tools for patients
Attract the Right Patients & Convert More of Them.
Every dental website we build is designed around two simple goals: attract the right patients and make it easy for them to take the next step – without adding more pressure to your front-desk team.
Attract
Your website, Google Business Profile and search presence are often the first contact a prospective patient has with your practice. We make sure that first impression:
- • Looks and feels as premium and reassuring as your clinic.
- • Highlights the treatments you most want to grow.
- • Positions you clearly against other local dentists and chains.
- • Works brilliantly on mobile, where most patients find you first.
Convert
Attraction is pointless if nobody takes the next step. We design high-converting journeys so more visitors:
- • Book an appointment or consultation online.
- • Call or WhatsApp your reception directly from their phone.
- • Submit an enquiry with enough information for you to triage quickly.
You get a website you're proud to show off, and we prioritise what moves the numbers: new patient enquiries, high-value treatment bookings and recurring revenue.
01Attract+
Your website, Google Business Profile and search presence are often the first contact a prospective patient has with your practice. We make sure that first impression:
- Looks and feels as premium and reassuring as your clinic.
- Highlights the treatments you most want to grow.
- Positions you clearly against other local dentists and chains.
- Works brilliantly on mobile, where most patients find you first.
02Convert+
Attraction is pointless if nobody takes the next step. We design high-converting journeys so more visitors:
- Book an appointment or consultation online.
- Call or WhatsApp your reception directly from their phone.
- Submit an enquiry with enough information for you to triage quickly.
You get a website you're proud to show off, and we prioritise what moves the numbers: new patient enquiries, high-value treatment bookings and recurring revenue.
Do we do PPC & Ads?
Yes – but we optimise for your profits, not Google’s or Facebook’s.
We start by getting your website and patient journeys in good health. Once everything is running smoothly and converting reliably, then we layer on paid ads – so you’re not throwing money at campaigns that land on a weak foundation.
SEO & Growth Strategies Tailored for Dental Practices
Want a dedicated “best [service] in [location]” page for every treatment you offer, in every suburb you serve – all loading in an instant, right when a patient is searching for it?
We can do that – and we can engineer it to rank on Google and Bing, and be picked up and cited by AI search. It’s one of the reasons UK dental clinics choose Postino for their web development and marketing.
From blogs, video and social content through to tightly themed commercial service clusters that actually convert, we put the right eyes on the right pages – positioning your dental clinic as the destination of choice in your area.
We can be as proactive or as reactive as you need. Not every solution fits every clinic, but if you’ve got an idea you want to test, Postino have the expert team to speak to about making it real.
Some clients have even asked us to turn off features because they performed too well.
How We Design & Build Your Dental Website
A clear, collaborative process from first conversation to live, revenue-producing website – so your team always knows what's happening now and ccoming next.
Discovery & Goals
We clarify current patient mix, capacity and priorities, then agree where growth will make the biggest difference – from private patients to specific treatments.
Structure & Patient Journeys
We map out pages, locations and journeys from first click to booked appointment, including how AI search and assistants will surface your content.
Design, Content & Build
We bring everything to life with clean design, clear copy, proof and CTAs – built on a fast, modern stack tuned for Core Web Vitals and accessibility.
Launch, Tracking & Training
We handle QA, integrations, analytics and call tracking, then walk your team through how to interpret the numbers and request changes.
Ongoing Optimisation & Partnership
Because our pricing includes revenue share, we stay close to enquiry data and keep iterating pages, funnels and AI tools to keep growth moving.
Discovery & Goals
We clarify current patient mix, capacity and priorities, then agree where growth will make the biggest difference – from private patients to specific treatments.
Structure & Patient Journeys
We map out pages, locations and journeys from first click to booked appointment, including how AI search and assistants will surface your content.
Design, Content & Build
We bring everything to life with clean design, clear copy, proof and CTAs – built on a fast, modern stack tuned for Core Web Vitals and accessibility.
Launch, Tracking & Training
We handle QA, integrations, analytics and call tracking, then walk your team through how to interpret the numbers and request changes.
Ongoing Optimisation & Partnership
Because our pricing includes revenue share, we stay close to enquiry data and keep iterating pages, funnels and AI tools to keep growth moving.
What Makes Our Dental Websites Different?
We don't build generic healthcare sites. We build high-performing, award-winning, dental websites and landing pages for UK practices, with three core principles.
Patient-First Journeys
Nervous, time-poor and research-driven patients need more than a pretty homepage. We structure every practice site around how patients actually search, click and decide – with clear navigation, reassurance content and CTAs always in front of their eyes.
Compliance Baked In
GDC, CQC, GDPR and ASA expectations are considered from day one: GDC numbers and roles, honest treatment wording, clear complaints and fees information, GDPR-safe forms and sensible use of offers and before/after images.
Performance, SEO & Revenue Focus
Lightning-fast page loads, SEO-friendly structure and clear, repeated CTAs tuned for conversion on mobile and desktop – plus tracking so you can see which pages and campaigns generate actual treatment revenue.
By pairing a fast, intuitive on-page experience with robust technical SEO, we help your practice own the local map pack and turn casual searchers into confirmed appointments.
AI-Powered Search for Modern Dental Patients
Patients don't browse websites like they used to – they ask questions. We design your site to work with this behaviour using AI-powered search and assistant tools that:
- 🔎 Help patients instantly find the right treatment, fee information or contact option.
- 🦷 Answer common questions about orthodontics, implants, whitening and hygiene, 24/7.
- 👉 Guide visitors towards the right CTA – call, WhatsApp, online booking or enquiry form.
- ⏱️ Reduce repetitive questions for reception and free up your team’s time.
Behind the scenes, AI is connected to your content in a controlled, compliant way so answers are accurate and sensitive data stays protected.
Local SEO & Google Business Profile Management
SEO for dentists should always start local. Your Google Business Profile is often the first thing patients see – before they ever reach your website. We treat it like a second homepage:
📍 Be Findable
Fully optimise categories, treatments, photos and links so you show up for the right local dental searches.
🔄 Stay in Sync
Keep services, hours and appointment links aligned with your website and campaigns – no dead links or mixed messages.
📣 Show Activity
Use Posts to highlight offers, new treatments and case studies so patients see a living, active practice.
🛡️ Protect Your Listing
Monitor edits, Q&A and reviews so your profile stays accurate and trusted across devices.
Dental Website Compliance, Done Properly
✅ GDC Advertising
Correct names, roles and GDC numbers, with honest, evidence-based wording throughout.
🏥 CQC-Ready Content
Clear complaints, contact details, accessibility and patient information in the places inspectors expect.
🔐 ICO & GDPR
Cookie consent, privacy policies and forms designed for safe data collection and handling.
📣 ASA & Offers
Sensible approach to offers, finance messaging and before/after imagery to avoid complaints.
Compliance isn't an after-thought. It's baked into your site map, wording and calls-to-action from day one.
Real Results from UK Dental Practices
215%
increase in website traffic within 3 months
43%
lift in orthodontic enquiries
550%
increase in Google reviews in 6 months
8h
less reception admin every week
When your website, booking flows, AI search and patient communication are aligned, you attract better patients and free your team to focus on care.
Everything Your Dental Practice Needs
Our dental practice websites include specialised features designed specifically for healthcare providers and patient management.
Patient Management
- Online appointment booking system
- Automated appointment reminders
- Treatment history tracking
- Digital patient forms
Treatment Showcase
- Before & after photo galleries
- Treatment procedure videos
- Service descriptions with pricing
- Dental team profiles
- Patient testimonials & reviews
- Treatment result case studies
Practice Management
- Multi-location practice support
- Staff scheduling integration
- Treatment room availability
- Emergency contact systems
- Patient communication tools
- Practice analytics dashboard
Compliance & Security
- GDPR compliant patient data
- NHS information integration
- Medical record encryption
- Secure payment processing
- Data backup systems
- Privacy policy management
Dental Practice Website Packages from a Specialist Dental Agency
Toggle between revenue share and fixed-cost models. All packages include professional design, mobile optimisation, ongoing support and growth-focused optimisation.
Want to see every option in one place? View our dental marketing agency packages with full pricing and feature breakdowns.
Solo Practice
Performance Partnership or Fixed-Fee
- Modern dental website for a single practice
- Built to increase private patient enquiries
- Includes SEO, CRO and light paid media
- Dental CRM setup for new patient pipeline
- Performance or fixed-fee commercial model
Established Practice
Built to Unlock Growth
- Everything in Basic, plus:
- Deeper treatment hubs and campaign landing pages
- More aggressive SEO and review generation
- CRO and campaign testing on high-value treatments
- Richer dental CRM with multiple treatment pipelines
Ambitious Growth
For Groups & Multi-Site Growth
- Everything in Mid, plus:
- Multi-site structure with hubs per treatment and location
- Full-funnel paid media across Google, Meta and more
- Group-wide dental CRM and automation by site and segment
- Leadership-ready dashboards and reporting
Let's talk about your practice growth targets.
Whether you need more Invisalign starts, high-value cosmetic cases or to stabilise NHS capacity, we'll help you map a realistic plan.
Revenue Partnership Model
We thrive when you thrive - our success is measured by yours
• Monthly retainer covers hosting, support & continuous optimisation
• Revenue share only applies to new business directly attributable to our work
• 12-month partnership with quarterly strategy reviews
Ready to Transform Your Dental Practice?
Join dental practices achieving an average 250% increase in leads within 6 months through our revenue-focused partnership approach.