Give your social content a clear job
A useful social plan starts with the audience and the action you want them to take. That may be understanding your service, reviewing a project or starting a conversation.
Discuss your project with MartinWhat the work involves
We agree the channels, themes, formats and approval process before production. A project can include a content plan, copy and creative, with publishing or ongoing management included only where expressly scoped. Paid promotion has a separate agreed budget.
Review the work against relevant visits, enquiries and the quality of conversations. Reach and reactions provide context; they are not evidence of sales.
Bring examples of your current content and the services you want to explain.
Agree the next step
Work directly with Martin. We agree the scope, cost and measures before work begins. Postino is based in Bingham and works with UK businesses remotely and by appointment.